There is all this talk about having a positive mindset. Why is this so important? A positive outlook on life can change your whole life experience. Personally, working on my mindset has been life changing. I went from dreaming of owning a business 7 years ago to working with clients I love to serve, while… Continue reading 3 Ways to Develop a Positive Mindset
Tag: brand development
Is Your Business Name Right For Your Brand?
Selecting a business name can be quite a challenge. You want to get this right, but how do you find that one name that defines your brand? The one name that will mark your success in business, a name that is truly iconic? Naming a business is such an important job that there are agencies who specializing… Continue reading Is Your Business Name Right For Your Brand?
5 Best Social Media Management Tools
Social media can be so time consuming that some business owners give up all together! As a small business owner, social media is a great way to build your brand, create greater brand awareness and get new leads. The challenge is navigating through Facebook, Instagram, Pinterest, Google+ and Linkedin on a busy day filled with direct… Continue reading 5 Best Social Media Management Tools
3 Ways To Embrace A New Direction
There are some situations in life that you may have initially thought was the right path, a relationship, that perfect job… yet you have this sinking feeling that this isn’t what you truly wanted. In life you should give your all and go relentlessly after dreams and there are some things that you just need to let go… Continue reading 3 Ways To Embrace A New Direction
5 Business Lessons For Women from Mohammad Ali
Widely regarded as not one of the greatest boxing legend of all time, Mohammad Ali made an impact on the world through impressive sportsmanship, wit and his unwavering stance for what he believed in the face of adversity. He was stripped of his title, banned from the sport he loved but never wavered. What has remained remarkable about Ali… Continue reading 5 Business Lessons For Women from Mohammad Ali
How to Be More Consistent More Often
It can be a real challenge maintaining the motivation needed to do the things we set out to do and be consistent over a long period of time. Let’s be real, you’re not going to super passionate and ready to go all the time, so what can you do to feel passion when you are… Continue reading How to Be More Consistent More Often
Building A Niche Brand: Latham Thomas (Mama Glow)
Building a brand is like giving birth to and raising a child, you have to nurture it, keep it safe and shape the values that will ensure that it makes a difference in people’s lives and contribute positively to society. In this special video interview, I speak with Latham, Thomas founder of Mama Glow (www.mamaglow.com),… Continue reading Building A Niche Brand: Latham Thomas (Mama Glow)
5 Ways To Create A Great Brand Experience
Every business should be thinking about how to create a great brand experience that will not only attract your ideal customer but keep them loyal. Gone are the days when businesses made a sale and probably never engaged with this customer again. We are in an age of engagement not just one-off sales promotions and… Continue reading 5 Ways To Create A Great Brand Experience
Why You Need Brand Clarity
When a woman buys a designer dress, she isn’t simply buying a basic need to cover her body. She will purchase clothing from a brand that she identifies with; one that reflects her self image, a need to send a particular message in that moment (successful, professional, sexy, fashionable) and her lifestyle. That’s why having… Continue reading Why You Need Brand Clarity
The Key Reasons Why You Need To Brand
Angelina Jolie (Actress and Humanitarian), Oprah (the Queen of Daytime TV) and Rihanna (Pop Star). These three famous women have names like everyone else has a name, yet when you say their names, it carries a story, history and gives context to it. This is what branding is all about; when a name is mentioned… Continue reading The Key Reasons Why You Need To Brand