There is no guarantee that your website or company will ever be discovered through search engines. Google has changed how it ranks websites and it is the content creators who are ranked higher than ever. But it’s not just any content that is ranking high on search engines, Google is looking for great copy, useful… Continue reading 5 Reasons You Should Be Using Content Marketing
Tag: build your brand
5 Books to Pack This Summer Vacation
Summer is here and staying focused on work can be a bit more challenging when that airline ticket been purchased and a new adventure awaits! However, I believe that you can always mix play with productivity while on vacation. What better way to do it than to catch up on some much needed reading to up level… Continue reading 5 Books to Pack This Summer Vacation
How to Be More Consistent More Often
It can be a real challenge maintaining the motivation needed to do the things we set out to do and be consistent over a long period of time. Let’s be real, you’re not going to super passionate and ready to go all the time, so what can you do to feel passion when you are… Continue reading How to Be More Consistent More Often
Building A Niche Brand: Latham Thomas (Mama Glow)
Building a brand is like giving birth to and raising a child, you have to nurture it, keep it safe and shape the values that will ensure that it makes a difference in people’s lives and contribute positively to society. In this special video interview, I speak with Latham, Thomas founder of Mama Glow (www.mamaglow.com),… Continue reading Building A Niche Brand: Latham Thomas (Mama Glow)
5 Ways To Create A Great Brand Experience
Every business should be thinking about how to create a great brand experience that will not only attract your ideal customer but keep them loyal. Gone are the days when businesses made a sale and probably never engaged with this customer again. We are in an age of engagement not just one-off sales promotions and… Continue reading 5 Ways To Create A Great Brand Experience
Why You Need Brand Clarity
When a woman buys a designer dress, she isn’t simply buying a basic need to cover her body. She will purchase clothing from a brand that she identifies with; one that reflects her self image, a need to send a particular message in that moment (successful, professional, sexy, fashionable) and her lifestyle. That’s why having… Continue reading Why You Need Brand Clarity
5 Amazing Tools Every Business Owner Should Know About
You have a million and one things to worry about in your business. The question at the end of every day seems to always be “how do I juggle it all?” My answer “work smarter not harder”. Your primary job is to create or make available amazing products and services that your customers will love and… Continue reading 5 Amazing Tools Every Business Owner Should Know About
The Key Reasons Why You Need To Brand
Angelina Jolie (Actress and Humanitarian), Oprah (the Queen of Daytime TV) and Rihanna (Pop Star). These three famous women have names like everyone else has a name, yet when you say their names, it carries a story, history and gives context to it. This is what branding is all about; when a name is mentioned… Continue reading The Key Reasons Why You Need To Brand